Monday 13 October 2014

SEO Latest News - Google May Add Mobile User Experience To Its Ranking Algorithm | Digitalpugsuk

Google sees what users see, and if that is a bad mobile experience, it may impact your website SEO rankings

At Search Marketing Expo East, Google engineer Gary Illyes talked a lot about user experience and how webmasters really need to focus on that. Over the past week or so, I asked Google about this and tried to understand why Google stressed this point so much at the event. Google told us in a statement:

“We’re making a big push to ensure the search results we deliver reflect this principle,”

Back in May, Google announced it is able to fully render your web pages both in desktop mode and Google mode. Webmasters are indeed noticing GoogleBot fully crawling and rendered the final page, the page the user sees, not just the code behind the page. So GoogleBot sees what users see when they visit your web page. Google has been making a strong point about this for months.
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